In the second half on 2017 Intersport successfully launched its new store concept.
Awaking of customer senses – is the main motto of the new design.
New store concept incorporates latest digital technology; displays, touch screens, digital cabins, virtual technology, holograms, magical mirrors. There are also specially defined positions in the sales area: Action Place, Experience Center and Pro Place. Combined all together, Intersport achieved their goal; to activate customer senses and make shopping a special experience.
New store concept features a unique design with attractive details that are extremely demanding in production. Our team has been involved in development of store design concept which will be implemented internationally.
During last year we produced and installed furniture according to new store concept in Intersport pilot stores. Currently we are working on implementation of the new design in further stores located in EU and beyond.
Realization of the new Intersport store concept in 2017:
Denmark Copenhagen, City 2
Denmark Copenhagen, Kronen
Greece Athens, The Mall Athens
Ireland Dublin, Henry St.
Netherlands The Hague
Germany Berlin, Alexa Center
Germany Berlin, Tegel Center
Germany Potsdam, Stern Center
UK Craigavon, Rushmere